Category Archives: aspirational marketing
Clean City Law in Sao Paolo
Well the Clean City Law is active in Sao Paolo. Here a nice clip showing some nice insights in this action from Mayor Gilberto Kassab to ban almost all outdoor advertising in Sao Paolo
Symbol for The Rising
Lovely clip of the Paul Potts story that shows for me the essence of the new flat world. If there is any aspirational marketing angle left worth exploring I guess it is this one: Daring to stand up. Daring to … Continue reading
Posted in aspirational marketing
1 Comment