Category Archives: Holism
Making stuff…
In case you didn’t notice, Advertising as we knew it is gone.
This one I am posting also on Contribution Marketing… Great post on Hee-Haw marketing. Comforting to see more are seeing the change.. Please read it! Here are some great parts out of that post: So, the picture should be even … Continue reading
WECT model
Is your product ready for the new customer centric world? Well try to fit your product in the below WECT model. The model puts us in the middle and shows basically that there are 2 major things we are pursuing: … Continue reading
Right brain – Left brain
Such an amazing post on the great blog Transformation Economy from Tom van Brunschot “Logical and precise, left-brain thinking gave us the Information Age. Now comes the Conceptual Age – ruled by artistry, empathy, and emotion.” – Dan Pink, … Continue reading
Holistic Words
Just read a post on the great blog Inspire of Yuri van Geest. Wanted to share this piece of text.. “Aoccdrnig to a rscheearch at Cmabrigde Uinervtisy, it deosn’t mttaer in waht oredr the ltteers in a wrod are, the … Continue reading
Science Fiction 2.0: Adhocracy and Hylozoism
Just visited a symposium in Amsterdam on Science Fiction and Science Faction about how SF influences technology and the otherway around.. Tonight two speakers were there: R.U. Sirius and Rudy Rucker I would like to share two things that stuck … Continue reading
Coca Cola and Xerox go Holistic
On the absolutely great blog Credibility Branding I just read a post on a changing perception at some major corporations. During a show called PBS CEO Exchange hosted by Jeff Greenfield Anne M Mulcahy Chairman & CEO, Xerox Corporation and … Continue reading
Veja: Is another world possible?
The origin of the Veja project might be summed up in one question : is another world possible? Veja has been built on 3 main principles: 1. Using ecological inputs 2. Using fair trade cotton and latex 3. Respecting … Continue reading
Marikaya 